Omnia Wheel is a global business with an approach to mobility that is reinventing the wheel. Omnia supplied its product and applies its craft for some of the country’s largest brands. While the majority of relationships are B2B – the strategy was to build awareness by creating every-day products to introduce the tech to the public.
CONSULTING
WEB DESIGN
VIDEO PRODUCTION
PHOTOGRAPHY
Omnia Wheel was rebranding from Rotacaster and needed a rollout strategy and brand architecture advice for a rapidly growing business. This coupled with the creation of a new product and to-market strategy required a team to execute with precision.
Our team launched the first truely commercial ‘public product’ – Plant Glider. We created the key messaging and visual identity, positioning, an e-commerce site and digital advertising plan that returned 10x ad spend, content for all channels and swung into action the switch the brand to Omnia Wheel.
